McDonald's franchisees furious about increasing operational costs have finally discovered a truism: The junk food giant is greedy.
The world's number one purveyor of garbage -- at both the consumption and post consumption level -- stands accused of unwieldy price hikes of late, particularly pertaining to rent, training and production.
This has left profitability in the dust, many franchisees assert, and since over 90 percent of McDonald's *restaurants* are operated by this up-in-arms mob then the chain has a significant problem on its hands.
But even before this week's corporate collision, McDonald's had recently been subjected to nationwide 'walkouts' by underpaid employees tired of flipping burgers for next to nothing and being deprived of benefits.
That made it extremely difficult for citizens in places like New York, Chicago, St. Louis, Detroit, Milwaukee, and Kansas City to order their Happy Meals or supersize.
Routinely attacked for its less than nutritious offerings, the issue of a living wage, and the potential to pay that living wage, seems to be at the core of the corrupt corporation's newest crisis.
But, judging from McDonald's long tradition of exploitation, analysts believe the company's management and policymakers are unlikely to bend very much on any of the matters for which it's currently under fire.
Salaried heads of McDonald's and shareholders' profits are far more important.
Regardless though, with hundreds of billions 'served' by now, and clearly only a tiny fraction of them satisfied, can the day of reckoning for stingy McDonald's be too far off?
Disgusted customers, disgruntled employees and disenchanted franchisees don't doubt it.
What do you think? Are McDonald's franchisees furious over nothing, or should the mega-chain finally clean up its act?
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